UX RESEARCH \\ UI DESIGN \\ LOGO DESIGN \\ GAMING APP
ShitHead - Cards Game App
BACKGROUND
Project Overview
ShitHead it's a card game I learned to play during a four-month journey in the East. For me, this game held sentimental value and camaraderie. We could sit all night playing this game together. Upon returning home, the cards almost always accompanied me whenever I met friends.
So, I decided to conceptualize and design a mobile app for the game
The Process
01
User Research
The primary goal of my research was to tailor it for two personas - young individuals with unforgettable memories of the game from their trip and older adults who enjoy card games. Consequently, the user experience needed to be engaging for the younger demographic and straightforward and easy to operate for the older persona. So, I decided to conceptualize and design a mobile app for the game
02
Personas
"Wherever you go becomes a part of you somehow”
Motivation
Discover new places
experience new things
Goals
connect with new people
Go on small trips often with good friends
Pain Points
Friends with other interests
Seen as a snob by others
Daniel Levy
Age: 26
Tel Aviv, Israel
Marketing Manager
Single
Daniel is a 26-year-old marketing manager who returned from a trip after completing his military service two years ago. In the army, he served as a combat soldier in Golani. He went on a trip to South America with his best friend immediately afterward and discovered the card game "ShitHead". He bought himself a deck of cards during the trip and has since managed to teach new people he met during the travel
“It didn’t matter how big our house was; it mattered that there was love in it”
Motivation
Spend time with family
Self-employment to prevent boredom
Goals
Spending the day calmly after retirement
Play card games at the neighborhood club
Pain Points
Difficulty leaving the house due to health problems
The family lives far away
Gila Hass
Age: 72
Ra'anana, Israel
Pension
Married
Gila is a 72-year-old retiree living in Ra'anana with her husband. Gila enjoys maintaining a structured daily routine, where she goes to the market to buy vegetables, prepares a simple lunch, and then relaxes in the living room until the evening. She spends her time watching Turkish soap operas and playing card games on her mobile phone
03
User Flow Architecture
The user flow architecture was created to organize and structure the app and the features in it to make a friendly use
04
Paper Wireframes
After I know exactly which pages I need for the application, I start sketching a rough and imprecise draft on paper to transfer all the ideas from my mind to my hand. This action helps me later in building the actual wireframes because I already know what each wireframe should entail
04
Wireframes
05
UI Design
LOGO - Made with Adobe Illustrator
TYPOGRAPHY
Aa
Light
Regular
Bold
COLORS
Final Design
INSTRUCTIONS
Goal: To finish all the cards and win
Number of participants: 2 or more